Blog Posts

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3 Ways To Boost Your Brand Online Workshop in San Francisco, CA

Brave One founder Lukas Snelling will be participating in an evening workshop at the Impact Hub in San Francisco on May 14th, 2014. The title of the workshop is “3 Ways To Boost Your Brand Online.” The workshop covers online PR, paid advertising, and lead conversion. The workshop is designed for individuals interested in learning [...]

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Watch Adorable Dogs on YouTube, Raise Money for Dogs in Need

Love watching cute puppy dogs on YouTube? By watching and sharing Pedigree New Zealand’s newest YouTube spot, not only will you see cute dogs doing cute things, you will also be raising money to support dogs in need.

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Ryman Eco – The World’s Most Sustainable Font for Business?

Are Eco Fonts the next step in business sustainability? If you ask the folks at Ryman Stationary (and British Ad Agency Grey London), they are.

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Using Racism and Fat-Shaming to Promote Equality (for women)

Belgian organization equalpayday.be is fighting the battle for wage equality between the sexes and doing it with the help of racism and fat-shaming. The group released two spots earlier this week portraying the “absurd” notion that anyone should be paid less due to their weight or the color of their skin. The ads are light-hearted, but the [...]

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UAE Nonprofit Wants You to Buckle Up in Your Next Ride Home

Do you buckle your seat belt in the backseat? UAE Nonprofit “Buckle Up in the Back” wants to show you what life could be like after a traffic accident, even if you aren’t driving or riding shotgun.

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Social Media for Social Good: Sochi 2014

Every two years the attention of the world turns to The Olympic Games. If you can focus even a fraction of this attention onto your brand and its cause, the response could be significant to both your impact and bottom-line. While there is no surefire way to connect the popularity of the Sochi Olympics to your [...]

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5 Social Good Startups to Watch in 2014

In 2013, top startups helped their customers buy fresh food through the mail, share their cars and enjoy delicious cider. We predict that 2014 will be a breakout year for startups dedicated to social good. Working for the social good can mean a lot of different things, but it’s generally defined as activity that promotes [...]

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5 Ways Your Blog Can Save Your Brand

Setting up a blog is easy. Keeping up with it is hard. When it comes to running a business online, updating your website’s blog can quickly become one of the lowest priorities on your digital checklist. Unfortunately, a blog that goes weeks or months without an update could be costing your brand. Wondering why your [...]

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4 Way to Avoid Greenwashing Your Eco Friendly Brand

In a marketplace where customers put a lot of thought and effort into buying eco friendly and mission-driven products, being accused of Greenwashing can put a permanent stain onto an otherwise spotless reputation. “Greenwashing” is the practice of creating false or misleading marketing in order to promote a product as being more eco friendly than it actually is. Not [...]

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3 Guaranteed SEO Home Runs

Managing a website’s SEO is a full-time job. If you’re a SEO beginner managing your brand’s website, all of the information out there can be overwhelming. Whether you’ve been at it for a few months or are just getting started, before you dive deep into the sea of SEO tactics, take advantage of these three [...]